Blogger Tips

I found this really cool site with all sorts of free utilities ot enhance your blog and drive traffic.

Get more traffic with beautifully simple website tools.
  • Share Tools
  • Follow Tools
  • Recommended Content
  • Conversion Tools
Be seen by customers at the very moment that they’re searching on Google for the things you offer. And only pay when they click to visit your website or call. Yes! I'm referring to

Looking for the right SEO content? Google Adwords has a free utility:
This is what you can do:
  • Search for new keyword and ad group ideas
  • Get search volume for a list of keywords or group them into ad groups
  • Get traffic estimates for a list of keywords

Keyword Planner Tips

Building a Display campaign? Try Display Planner and learn how to use Keyword Planner.

9 Elements from The Best Performing Blog Posts


In order to have great blog posts and to get blog readers, one's content has to be unique and engaging.

1. DATA

Include data and stats in your blog posts. They provide credibility. There is so much data surrounding various topics and marketing channels that there isn’t any reason why you shouldn’t include something about it in your post.

2. THE CORRECT LENGTH

There's no right or wrong, however longer posts tend to convert better than short posts. Whether you choose short or long NEVER compromise on the quality of the posts/content.

3. IMAGES

40% of your audience will respond better to visual info rather than just plain text. Apparently 90% of info communicated to the brain, is visual, which are also processed 60 000 times faster than text by the brain.

4. SOCIAL SHARING

See the intro to this blog regarding free sharing tools.

5. OPTIMISE

One needs to use analytics - either Google or Twitter to find out when it is the best time to post; when you're going to get maximum reach.  There are optimal times where your audience wants to read something. 

6. TITLE

This has to catch the eye and interest the reader to read further. Without a good title, you've lost the audience before they even started.

7. ENGAGE YOUR READER

One's posts should inspire the reader into action of some sort. Whether it's to read/investigate further, or to comment/feedback; or want to share/follow your posts.

8. KEEP IT SIMPLE

Keep it visual and easy to read.

Headlines and sections should allow the reader to quickly skim through the text to pick up your most important topic points.

9. RESOURCES

Along with including data, stats, and visuals in a blog post, it’s also a must to include links to the source of the piece of information you’ve found. It adds another level of credibility to your piece. 





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